L.O.C.K. embodies chic, playful, and daring attitude towards color and makeup. The core target for L.O.C.K. are ladies who prefer and enjoy bold, playful, fun, easy to use color products that deliver quality and exemplifies their unique and chic style.
L.O.C.K. delivers looks and products that are fun and simple to use for ladies that live a fashion-forward and smart life style. The innovation and creativity of Clio runs deep in the DNA of L.O.C.K., delivering quality color and makeup products that embody bold, edgy confidence and youthful charm.